Integrated broadcast-broadband systems
In this issue
In a media scenario where convergent TV receivers are able to handle not only the broadcast signal but also applications delivered by broadband IP telecommunication services, there are opportunities to drive user engagement and to maximize the end-user’s satisfaction by offering a range of new
services. A system which enables to offer such services is called Integrated broadcast-broadband (IBB) system.
Part 1 of this report provides an overview of IBB systems and Part 2 offers general considerations to build IBB services.