Simon Kemp produces the widely acclaimed Global Digital Reports series, and is a renowned expert in digital marketing, whose marketing books, guides, and reports are read by millions of people around the world. He is the founder and CEO of Kepios, a management consultancy, and chief analyst at DataReportal, as well as a non-executive director and advisory board member for a number of the world’s most progressive marketing services organisations. Simon has helped to define brand and marketing strategies for many of the world’s most recognised companies, including Unilever, Google, Coca-Cola, Nestlé, and Diageo, and he continues to advise the world’s top marketers and investors on the latest trends in global digital behaviours.