MIPYME DIGITAL

Details of the organization
Ministry of Information and Communication Technologies of Colombia-MINTIC
Colombia
Governments
  • The organization has a strategy for coordinating WSIS Implementation at the national level: Yes
  • The organization has a national e-strategy: Yes

Information about the project
MIPYME DIGITAL
MIPYME DIGITAL
“MiPyme Digital” is an integrated ICT development project. It aims at expanding the strategically use of ICT in Colombian Small, Medium-sized and Micro Enterprises (SMMEs) in order to make them more competitive, efficient and profitable. The main goal is to connect to Internet 70% of Colombian SMMEs in 2018. The baseline rate in 2010 was 7% of SMMEs connected. Some of its current action lines are: • Education and Awareness: seeks to raise awareness through disruptive courses about technology adoption within MSMEs to demonstrate the positive impact of ICT on their businesses. • E-commerce promotion: endeavors to increase the number of SMMEs buying and selling their products and services online. • Apps for SMMEs: promotes the implementation of Internet solutions for SMMEs that are part of the supply or demand chain of a large private company (called anchor company). This strategy has a direct positive impact on productivity and efficiency in the benefited enterprises. For the period 2014-2018, the Ministry of ICT established three more goals: • Web presence: rise from 26% to 50% of SMMEs having a Web presence (currently, 36% of Colombian SMMEs have it). • Social Network presence: increase from 28% to 54% of SMMEs using social networks for developing their businesses (today, 45% of Colombian SMMEs are using social networks for this purpose). • E-commerce: rise from 8% to 30% of SMMEs buying and selling their products and services online (currently, 26% of Colombian SMMEs make e-commerce transactions).
National implementation: Colombia
Ongoing from 02/01/2012 to 31/12/2018

WSIS information
      * E-business
  • Goal 4: Ensure inclusive and equitable quality education and promote lifelong learning opportunities for all
  • Goal 8: Promote inclusive and sustainable economic growth, employment and decent work for all
  • Goal 9: Build resilient infrastructure, promote sustainable industrialization and foster innovation
  • Programme