La Papeleta, collaborative billboard of Cuban culture

Details of the organization
Center for Information Technology in Culture (CUBARTE)
Cuba
Governments
  • The organization has a strategy for coordinating WSIS Implementation at the national level: Yes
  • The organization has a national e-strategy: Yes

Information about the project
La Papeleta, collaborative billboard of Cuban culture
La Papeleta is a national solution to the problem of the dispersion of information on cultural activities, that´s why its main objective is the promotion of cultural activities and events through the whole island. As a collaborative tool, it is presented as a bulletin board in which institutions and artists can directly incorporate their programming without mediators, which guarantees the permanent updating of information and the reliability of it. The website have the acceptance of national and foreign public in addition to staying well positioned in international search engines. Work on social networking sites is also constant, with daily posts on Facebook and Twitter. Its distinctive features are the grouping of all cultural manifestations and the classification by age, with information for adults and children separately. The billboard also has a weekly thematic newsletters that are distributed by mail and finally, has a version for mobile devices. This year the billboard will be redesigned and provides for the sale of promotional spaces that can be used by artists and cultural or not cultural institutions in Cuba. This project will continue to evolve and offer new ranges of services that guarantee its continuity over time.
International implementation
Cuba
Ongoing from 14/03/2014 to 01/01/2020

WSIS information
* Cultural diversity and identity, linguistic diversity and local content
  • Goal 16: Promote just, peaceful and inclusive societies
  • Website