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ITU Online Trainings for Startups as part of the Startup Central Eurasia Platform

​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​Online-training «How to Rock in Sales in your Startup»

Artiom.jpegMentor: Artiom Yaremchuk, tech entrepreneur and venture fund partner Pragmatech

The training will be delivered by the founder of four companies, the latest Attendify was ranked in the top 50 fastest growing SaaS companies in the United States. All training material is based on the founder's personal experience in increasing his company's sales from 0 to 8 million US dollars, as well as on the experience of consulting many other SaaS startups.

Duration: 1 hour
The training will be held in Russian language.

Description:
What is the right way to sell without a product or with only an MVP? What frameworks and processes do you need to know before starting active sales? How to scale sales and what is Sales 2.0? The founders of startups will be able to get answers to these and other critical questions about sales as part of the training.
 
Main topics:
  • Why sales? Terminology you should know.
  • Sales journey of a typical SaaS startup (Attendify example).
  • Sales 2.0 & the “Manatee model”.
  • Ideal client profile.
  • Sales campaigns and how to cook them right.
  • Demos/deal closing and what to do after.

Online-training «Ideation for growth: how to generate growth hypotheses in the product funnel»

IMG_4883.JPGMentor: Tanya Aulachynskaya, director of products and company development, PandaDoc

The training aimed at the development of startups will be conducted by the Director of Products and Development of PandaDoc.
PandaDoc, a global startup created by entrepreneurs from Belarus. The startup has already attracted over 50 Million US dollars in venture capital investments, has more than 20,000 corporate clients, 400 employees in the USA, Belarus and the Philippines.

Duration: 1 hour
The training will be held in Russian language.

Description:
What is a product funnel and how to look for hypotheses for the growth of your startup.
 
At the training of Tanya Aulachynskaya, director of products PandaDoc, you will learn how to properly build a product sales funnel, quickly launch and test growth hypotheses.

Main topics:
  • Learn how to build and analyze a product funnel.
  • Find bottlenecks with large losses of potential customers.
  • Optimize found bottlenecks.
  • Learn about growth tactics at each stage of the funnel.
  • Learn to generate growth hypotheses for one of the stages of the funnel using real products as examples.